Forms & Landing Pages

Drive Engagement and Increase Conversion

Landing pages are THE place where leads convert. That makes them one of the most important tools that a company can use for its sales and marketing efforts = which means you have to make sure they’re really effective. Learn how easy Act-On makes it to build and optimize your landing pages, and how to create forms that people will complete.

Intro to Landing Pages


This eight-part course will teach you how to create and test high-converting landing pages.

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Forms & Landing Pages


Act-On automatically builds database tables to hold the form data, and processing logic to collect the form data. Your form can be ready to go in minutes.

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Recorded Webinars

DrillingInfo: Striking Oil With Marketing Success

i♥marketing – Capture

i♥marketing – Capture

Case Studies

Flycast Partners

Flycast Partners provides IT Service Management consulting and implementation services to organizations across North America, and is a premier reseller for BMC Software. With its focused sales team using the Act-On platform for the past year, fast-growing Flycast has equaled or exceeded the sales of larger resellers, rocketing to excellence in a mere 12 months. The company has exceeded its sales goals by 10 fold.

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We looked at other marketing automation systems and I felt they were too complicated; I wanted to keep it simple so we could get up and running quickly. The beauty of Act-On is that it is simple to use without sacrificing breadth and depth of functionality.

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SupplyFrame wanted to go beyond the basics in its email marketing, but without having to swallow a lot of complexity. They implemented Act-On; what took previously took a day now takes an hour. They began using additional features such as list management, website analytics, and landing pages. The sales team benefits too; the behavior scoring, integrated with Salesforce, gives insight into prospects’ needs.

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The Spandex Group

Using Act-On, The Spandex Group successfully rolled out online marketing campaigns in 14 countries and 9 languages. Roll-out took just one or two weeks per country, and included template and stationery translations, list set up, user training, website integration, and Salesforce integration.

Read Case Study hears the sounds of marketing success to the tune of an 84% email open rate and a 40% click through rate by using Act-On’s Integrated Marketing Platform. And that’s only the introduction.

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